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Who We Are

OUR GOAL IS SIMPLE - TO ENRICH THE LIVES OF HARDWORKING COFFEE PRODUCERS THROUGH SUSTAINABLE ECONOMIC EMPOWERMENT.

Taste Honduras

The ‘Taste Honduras’ project is a collaboration between the Canadian NGO SOCODEVI and the social enterprise Honduran Coffee Alliance. Together, our organizations work with coffee producers and their cooperatives to market, sell and export quality coffee direct to international buyers, thus ensuring a fair and sustainable income for the producer and a competitive price for the buyer. ​


Our Approach

Conventional coffee prices are the same today as they were forty years ago, and as a result, coffee producers selling conventional coffee are being driven into poverty with many now abandoning their farms. The cooperatives we partner with have historically sold the majority of their member producers coffee to local exporters at conventional market prices. Although some producers were growing exceptional microlot coffees, most were not aware of the quality of the coffee they grew, nor had access to buyers that were willing to pay for it. We are working with producers to improve their quality.
International markets for certified and non-certified specialty microlot coffee and well-crafted regional lots are growing rapidly, providing a rare opportunity for Honduran producers of quality coffees to earn higher incomes. To assist producers in accessing these markets, our project had to accomplish three tasks:
1. Identify, quantify and document the quality of coffee being grown by each producer.
2. Market specialty microlot coffees directly to International buyers and roasters.
3. Facilitate and manage the logistics, allowing our clients to develop a seamless and worry-free direct relationship with our producers.
Our vision for the Taste Honduras project is to develop a social enterprise that provides producers with opportunities to diversify and increase income. We are currently helping farmers produce honey, process coffee blossom tea and cascara and grow complementary crops such as cocoa. Through economies of scale, centralized processing facilities, professional business services and efficient supply chain logistics, we are helping develop opportunities for sustainable economic empowerment.
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